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2006 Sponsor Packages

The main focus for the 2006 season is to compete in each round of the GTP Championship plus a variety of the State rounds of the Improved Production class.

This will provide you the sponsor the best advertising return and exposure.

img16The GTP Series is one of the major categories with the CAMS National series plus two rounds with the V8 supercar events

The markets reached by this package include both the serious motorsport followers plus those more interested in production vehicles.

What makes GTP racing so popular?

In this category the vehicles involved come from a variety of makes being Holden, Ford, Subaru, BMW, Mazda, and Mitsubishi. It is this variety of makes that has brought crowds of over 30,000 to the track since 1998 when the category was first conceived.

With top speeds of over 250 kilometers per hour and plenty of door rubbing means the action can get very spectacular. Engines vary from the V8 HSV Commodore to the Turbo Charged Subaru.

Cost comparison

Compared to the cost of racecar advertising the cost of a full page ad in a major magazine will set you back approximately $32,000 with a circulation of 680,000 readers, where as all of our sponsors will spend $200,000 in total for all events and reach a total of almost 9,000,000 people. That works out to approximately $0.07 per person, where the magazine ad, cost you $0.47 per person.

Motorsport advertising is great bang for your buck you receive coverage in the following areas:
TV coverage both Free to Air and Pay TV
Repeats of initial TV schedule
Website from both MGC Racing and Category management
Motorsport magazines
Radio advertising events and interviews
Press releases before and after events
 

We run our own Media activities including media releases and professional motorsport photography to a selected distribution list to ensure our team and our sponsors get the optimum coverage for every race meeting and promotional event.

Channel 9 Speed Machine Ratings
5th February 2006 and 12th February 2006

 

Viewers ,000

Viewers ,000

Sydney

83

71

Melbourne

69

52

Brisbane

46

20

Adelaide

20

36

National Total

218,000

179,000

demographics

Official Website:

www.gtpracing.com.au

Races Per Year:

7 Championship rounds with 2 being support races for the V8 Supercar events

Television Coverage:

In 2004, 7.8 Million people tuned into Channel Ten's Trackside program which aired in the off weeks of the live V8 Supercar events.

Crowd Attendance:

In 2004, 1.4 Million.

Total Budget Required:

$200,000

Key Facts about GTP

GTP Racing was introduced into Australia in 1997. It was first sponsored by Century Batteries.

  • Drivers from the GTP category have often gone on to become regulars in the V8 Supercar Championship.
    • Notables include John Bowe, Fabian Coultard, Dean Canto, Neil Crompton, Aaron McGill, and Mal Rose to name but a few.
  • The category often has fields over 25 entries from the eligible marquees’.
  • Current series sponsors and supporters of GTP Championship include Donut King, Poolrite, Ferntree Gully Holden STS Turbo and Michelin.
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